Now that you are ready to start your business, we at Fresh Thinking Business can provide you with the resources that will help you determine the appropriate path to take with your ideas and business.
The Entrepreneur's Book of Checklists: 1000 Tips to Help You Start and Grow Your Business by Robert Ashton Price £12.99
ISBN 0273694391
Book Description: The Entrepreneur's Book of Checklists: 1000 tips to help you start and grow your business
"This book will be invaluable to anyone starting a business." George Derbyshire, Chief Executive, National Federation of Enterprise Agencies
"Robert manages to combine common sense and sound business understanding with inspiration and vision. This book will help you lift your business and keep moving forward." Jonathan Air, Charity Software Limited, Bristol
Started up in business? Thinking about it? Here's the book that reminds you what you can't afford to forget. It shows you what to do, even when you don't yet know what needs to be done. It's your checklist for success, full of the things others never tell you. Whether you've just started a business, are planning right now, or simply aspire to do it one day, this book is for you.
As an entrepreneur you'll have a lot on your mind and even more on your plate. These checklists will feed your ambition and nourish your enterprise. Its the book that makes sure you think of everything -- and do the right thing at the right time. The Entrepreneur's Book of Checklists is designed so you can dip in and out of it whenever the need arises on your small business journey. Keep the book by your desk, bed or armchair and open it whenever you need inspiration, or when doubt or choice confront you. Packed with the experiences of real people with growing businesses, you can learn how other people did it. Everyone who contributed to this book wants you to succeed as they have done and some have even added their contact details so you can ask them questions yourself.
The Entrepreneur's Book of Checklists will help you focus on what matters and avoid the pitfalls that await you. It's your guidebook to business success.
The 10 Rules of Sam Walton: Success Secrets for Remarkable Results by Michael Bergdahl, Rob Walton (Foreword by) Price £16.99
ISBN 0471748129
Book Description: Sam Walton, the founder of Wal Mart, is one of the most successful entrepreneurs of our time. As a continuous learner, Walton was committed to constantly increasing his own knowledge. He challenged existing business theories and paradigms by developing and implementing a new set of rules and used this new information to build and improve every aspect of Wal Mart.
During his career, Walton developed a list of what he considered the most important rules for entrepreneurial success. As far as he was concerned, there were ten key result areas that he considered pivotal to his own success. In the The 10 Rules of Sam Walton, author Michael Bergdahl reveals these ten rules and examines them in detail. Each of these rules-from Rule 1: Be passionately committed to achieving success, to Rule 10: Be different, challenge the status quo-are easily understandable and can be duplicated by all company leaders.
But, like so many things Wal Mart does, they require a high degree of organizational discipline to implement. Often, it is the breakdown in execution of the strategies-not the strategies themselves-that lead to business failures. In this book, Bergdahl shows readers how Wal Mart does it, and how they can too. As a former Wal Mart employee, Bergdahl had the opportunity to work directly with Sam Walton. These experiences have provided Bergdahl with a treasure trove of great lessons, experiences, and stories that he now shares throughout pages of the The 10 Rules of Sam Walton.
Michael Bergdahl (Pittsburgh, PA) worked with Sam Walton as the Director of the Home Office People Division for Wal Mart. Currently, Mike is a full time speaker and business coach-drawing on his 27 years of business experience in retailing.
Naked Converstaions: How blogs are changing the way businesses talk with customers by Robert Scoble, Shel Israel Price £16.99
ISBN 047174719X
Book Description: According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line.
The authors use more than 50 case histories to explain why blogging is an efficient and credible method of business communication. You'll find yourself excited about the possibilities blogs present after reading just a few pages. Discover how:
Prominent business leaders, including Mark Cuban of the Dallas Mavericks, Bob Lutz from General Motors, and Jonathan Schwartz of Sun Microsystems, are beginning to use blogs to connect with their customers in new ways.
Blogging has changed the rules of communication and competition.
You can launch an effective blogging strategy and the reasons why you should.
Featuring a foreword by Tom Peters, this is a resource you and your business can't do without.
The Franchising Handbook: The complete guide to choosing a franchise by Iain Murray Price £14.99
ISBN 0749445416
Book Description: Franchising is big business. Annually the UK franchising industry is worth over £9.5billion, employs 326,000 people and introduces around 3,000 new small businesses into the UK. Last year 95% of all franchisees reported profitability making it one of the safest ways to start up a business. Given these statistics, it is not surprising that franchising continues to expand, both in popularity and economic terms as individuals are able to enter the market with a proven brand and business formula to follow.
The Franchising Handbook is a comprehensive and accessible guide for both franchisees and franchisors. It offers advice on the best way to choose a franchise, and is illustrated throughout with real-life case-studies plus an A-Z directory of franchises arranged by each major market.
Key topics covered include:
The Franchising Boom: success stories, size and scope of the UK franchising sector, how franchising works and the pros and cons
How to Choose a Franchise: Self-assessment, preparing yourself, using an expert, the franchise contract, raising finance, what to expect next
How to Franchise Your Business: Expanding your business, research, sources of franchise revenue, services provided by the franchisor, training and operating manuals
The Affiliate Masters Course (1.54 MB)
Build a Web site...that builds targeted traffic...and that causes visitors to click through...with a warm, open-to-buy attitude...to merchant sites that you represent.
The Service Sellers Masters Course (1.29 MB)
"the complete resource for building a client base for your service-oriented business, whether your clients are around the world...or around the block."
The Webmaster BUSINESS Masters Course (279 MB)
Build YOUR Webmastering Business... While Building Your Clients' Business... Attract, Manage and Build Your Clients... to WIN-WIN Business Success!
Search Engine Optimization Tutorial Videos
Google's Matt Cutts gives SEO tips to small business owners
Matt Cutts Discusses Google Webmaster Tools
Matt Cutts discusses how best to optimize your site's Meta Description for Google
WebCEO WebCEO is a complete Search Engine Optimisation software package which includes:
a keyword generator
web page optimisation analyser
auto and manual submitter
ranking monitor
top-ranked web page analyser
HTML editor
FTP client
traffic counter and analyser
WebCEO comes with a clean, slick and easy to navigate interface that allow the user to maintian their website, optimise it for getting top rankings in search engines, measure and analyse traffic to their site and monitor its reachability.
Actinic Express Actinic Express allows you to create an online store without costing a fortune. Actinic Express includes everything you need to sell on the Internet:
Easy to set up and manage.
Complete online store-building solution.
Search engine friendly.
Secure, reliable and upgradeable.
Edit and process customer orders.
Define pricing based on product options and choices.
Display unlimited number of products, product sections/categories and product subsections/subcategories.
and more..
Setting up a store in Express is simple: choose a template, enter the basic company information, add some products and you're ready to go. Actinic hosts your site on its own server and provides an SSL secure checkout system that includes a shopping cart, user registration and different shipping options.
Software Specs Format: Hosted by Actinic Express Require: Windows 2000 onwards Free Trial: Online Trial Demo Costs:Actinic Express - £19.99/month Web site:Actinic Express
SiteBuildIt! SiteBuildIt! includes all the tools you need to build and promote not just your website ... but your entire online business.
SiteBuildIt! is a complete online business building solution. When designing and building a successful online business you need to create more than just a website.
The Web Design Business Kit from SitePoint Books will take you through the process of quoting on projects from initial client contact, through to securing the contract and beyond. You'll learn:
How to sell yourself
What should you charge?
How to keep clients for life
How to manage budgets
How to hire and fire employees
It also includes 64 practical business templates for running a professional web design or development business, including:
Business plans
Proposals
Invoices
Surveys
Entire Direct Mail Campaigns
The Author:
Brendon Sinclair runs one of the most successful web design Firmsin Australia, which he built from scratch.
He wins 90% of the jobs he pitches for.
He once made $250,000 in one night from one of his Websites.
He manages one of Australia's highest profile multimillionairebusinessmen.